Marketing Your Memphis Rental Home Must be a Priority

The way we present your rental property to potential tenants is what kicks off a positive leasing experience and a profitable investment experience. The listing that gets in front of tenants looking for their next Memphis home must be appealing, professional, and full of great photos.

Without good marketing, you don’t find great tenants. Without great tenants, you’re not earning money on your Memphis investment.

At RiverTown Realty, we make sure the advertising serves a purpose.

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Better Marketing Leads to Better Tenant Placement

We’re looking for residents who we know will pay their rent on time. We want tenants who care about your property, and will help you maintain it. We need renters who can follow the terms of the lease agreement and communicate openly and honestly.

This starts with marketing.

When we create a listing for your rental property, we can work towards a system of pre-screening. We’ll share information about what we’re looking for, what we require, and how qualified tenants can go about renting your home.

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Accurate Pricing

Tenants search for new Memphis homes based on price. They know what they can afford.
We need to set a rental value that accurately reflects the home you’re renting out. Our market data and local experience in the Memphis rental market ensures we’re able to price your property for both profit and competition. We’ll attract qualified tenants with an accurate rental price that avoids the risks involved in overpricing and underpricing your investment.

Fantastic Marketing Photos

Tenants care about pictures. When they arrive at your listing, they’ll likely look at your pictures before they read any of your words. We seize upon that instinct and make sure your photos are clean, bright, and capable of telling a good story. We utilize our understanding of lighting, angles, and attractions. Your listing will include high-quality photos of each room, the outside space, and special features that really help us sell your property to prospective tenants.

Informative, Descriptive Listings

Good photos need the support of a well-written listing that provides all the necessary information without too much information (why give tenants a reason to stop reading?). We include information on:

Rental price
Bedrooms and baths
Square footage
Rental requirements

Responsive Showings

As tenants begin to call and message for more information, we make sure to follow up. We’ll collect the necessary information to ensure they meet our guidelines, we’ll answer whatever questions they have for us, and we’ll schedule showings so they can see the property and decide for themselves whether they want to apply. Our commitment to communication and service leads to an efficient, effective showing process.

Our Testimonials

We've had Rivertown Realty as our property manager for over 4 years now. The team at Rivertown has been outstanding. We continue to build our portfolio knowing that we have a great team to manage it.

- Pauleen Atkinson -

Pat and his team (Ruth, Kristie, Dariela) are just phenomenal! I had a struggling property due to mismanagement from my previous property manager. I was cautiously optimistic of their promise but the team signed on 23 tenants within 3-4 months! They clearly understood the neighborhood and market. They are a God send!

- Miles Tiglao -

River Town Realty has been so good to work with. It is so good to have a team you can trust and that takes care of all matters. It's difficult to own properties in a state you don't live in, but working with Patrick and team has made it stress free.

- Melody Russell -

I have been working with River Town for seven years now. All my transactions for the 15 Properties I own in the Memphis area managed through River Town Realty. As an Out of State Investor they are The BEST in all aspects of Real Estate and Property Management. RiverTown Realty will always go the extra mile.

- Michael Harwood -

Patrick and his staff have been great to work with; they have been responsive at getting back to me and keeping me updated, and they do what they say they will do. They provided videos before and after the work was completed, got my property rent ready, and it is now rented. I look forward to a long and productive relationship with them.

- H V -

River Town has been my property management for over five years. They have proven to be invaluable on several occasions. I highly recommend them.

- Marty Glenn -

RiverTown has been managing for me about three years now. I've never had an issue or bad experience with them! When questions arise and I contact them, their response time has been exceptional! Communication and ease of portal/receiving documents is hassle free and greatly appreciated! I would not think twice about using them again, if I make another investment in TN. THANKS ALL!!

- Brenda -

Absolutely wonderful team at Rivertown. Patrick Burleson is the consummate professional. He and his team are incredibly hard working and attentive to their clients’ needs. Emails get answered immediately. Calls get returned right away. Problems get solved without delay. They are experienced, knowledgeable and trustworthy. We are delighted to be working with them.

Advertising your Memphis Rental Property